A Brand You'll Actually Be Proud To Show People.
Hi, I'm Usama — I design logos and brand identities for business owners who are ready to stop apologizing for their old logo. No jargon, no confusing back-and-forth, just clear communication and a brand that feels like you, worldwide.
7+ Years
A Few Recent Logo & Identity Projects
Some of the identity work I've been proudest of lately. Want to see more? Just ask.
Simple Pricing, No Surprises
These cover most projects. Got something bigger or a little different in mind? Just ask and we'll figure out a fair price together.
- •Primary logo + 1 alternate lockup
- •Color palette with usage notes
- •2 concept directions, 2 revision rounds
- •Source files: AI, EPS, PNG, PDF
- •Everything in Logo Only
- •Brand guidelines document
- •Business card & basic stationery
- •Social media profile kit
- •3 concept directions, unlimited minor revisions
- •Everything in Full Brand Identity
- •Monthly design requests (social, promo graphics)
- •Priority turnaround
- •Direct WhatsApp line, wherever you are
Let's Talk About Your Brand.
Tell me a bit about your project and I'll get back to you within a business day, wherever you're writing from.
Here's When A New Logo Actually Matters.
Your logo was made in five minutes on a free tool — and it kind of shows.
Your business has outgrown the logo you started with.
What you deliver is great — your brand just doesn't say that yet.
People judge trust in seconds. A weak logo can cost you before you even say hello.
How We'll Work Together
Simple, four steps, no surprises along the way.
Brief & Discovery
You share your business, your audience, and what you want the logo to say. I ask questions until the brief is clear enough to actually design from.
- Project brief
- Reference moodboard
- Timeline & scope confirmed
Concepts & Sketches
I develop 2–3 distinct logo directions based on the brief — each with its own reasoning, not just random variations of the same idea.
- 2–3 logo concepts
- Rationale for each direction
- First revision round
Refinement
We narrow down to one direction and refine it — spacing, weight, color, and how it holds up at small sizes and on different backgrounds.
- Refined final logo
- Color & black/white versions
- Application preview mockups
Delivery & Handoff
Once approved, you get every file format you'll actually need — organized and ready to use, with no guessing which file goes where.
- AI, EPS, PNG & PDF files
- Basic usage guide
- Source files
Is This A Good Fit?
This is a fit if:
- You need a professional logo or identity, not just a quick sketch
- You're a business ready to invest in how you look, wherever you're based
- You want a designer who asks questions instead of guessing
- You're comfortable with an advance-payment, project-based process
This is not a fit if:
- You're looking for a $5 logo with unlimited free changes
- You need a full agency team rather than one dedicated designer
- You're not ready to pay an advance before work begins
Hi, I'm Usama — Nice To Meet You.
I've been designing logos and brand identities for 7 years now, and I still enjoy the moment a client sees their new logo for the first time. Kroma Vance is just me — no big team, no account managers passing your project around — which means you get my full attention from the first message to the final file.
I keep things simple: you tell me about your business, I ask a few honest questions, and we figure out a brand that actually fits. If you're easy to talk to, I'm easy to work with.
Frequently Asked Questions
Pricing depends on scope — a standalone logo costs less than a full identity package with brand guidelines. Send your brief and you'll get a fixed price before any work starts.
Payment is advance-based, similar to Fiverr — a portion is paid upfront to begin the work, with the balance due before final files are released. I'll send the payment details once we've agreed on your project, and the full terms are listed below.
A standalone logo typically takes 5–7 business days. Full brand identity packages usually take 2–3 weeks, depending on revisions and how quickly feedback comes back.
Yes — Kroma Vance works with ambitious brands and founders worldwide. Communication and file delivery happen remotely, wherever you are.
You'll receive your final logo in AI, EPS, PNG, and PDF formats, along with color and black-and-white versions and a basic usage guide.
Built For Founders Who Operate Globally.
You brief me and I design — no account managers, no middlemen passing your project around.
You get a clear price before work starts, based on your actual scope — not a vague estimate.
Every project ends with organized, ready-to-use files — not a single flat PNG and a headache.
Kind Words From Clients
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Worked with Kroma Vance? Tell us how it went.
Payment & Terms
Work starts once a deposit's in — the same setup most freelance platforms use. I'll send payment details directly once we've agreed on your project.
Terms & Conditions
A non-refundable advance payment is required before design work begins.
Final and source files are released only after full payment is received.
Revisions are included as agreed in the project brief; extra revisions beyond scope may incur additional cost.
Full ownership and usage rights of the final logo transfer to the client upon full payment.
Project timelines depend on timely client feedback; delayed responses may extend delivery dates.
Cancellations after work has started are non-refundable for work already completed.