Logo & Brand Identity Design

A Brand You'll Actually Be Proud To Show People.

Hi, I'm Usama — I design logos and brand identities for business owners who are ready to stop apologizing for their old logo. No jargon, no confusing back-and-forth, just clear communication and a brand that feels like you, worldwide.

Kroma Vance brand mark

7+ Years

Logo & Brand Identity DesignBy Usama Ramzan · Worldwide
A Few Marks From The Studio
Sleep Aura
Aura Tech
Aethelred
UJG
Delivery Co
Selected Work

A Few Recent Logo & Identity Projects

Some of the identity work I've been proudest of lately. Want to see more? Just ask.

Botanical Alchemy skincare packaging design by Kroma Vance
Skincare / Packaging

Botanical Alchemy

Sleep Aura bedding and home textiles logo by Kroma Vance
Bedding & Home Textiles

Sleep Aura

Aura Tech SaaS branding identity by Kroma Vance
Tech / SaaS Branding

Aura Tech

Aethelred Consulting advisory brand identity by Kroma Vance
Consulting / Advisory

Aethelred Consulting

UJG logo and identity design by Kroma Vance
Logo & Identity

UJG

Delivery Co logo and identity design by Kroma Vance
Logo & Identity

Delivery Co

Aura AI intelligent solutions brand concept by Kroma Vance
Tech / AI Branding

Aura AI

Aethelred experimental architecture wordmark by Kroma Vance
Architecture / Wordmark

Aethelred Studio

Editorial poster illustration design by Kroma Vance
Editorial / Poster

Motion & Print

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Pricing

Simple Pricing, No Surprises

These cover most projects. Got something bigger or a little different in mind? Just ask and we'll figure out a fair price together.

Logo Only
$150
one-time · 5–7 day delivery
  • Primary logo + 1 alternate lockup
  • Color palette with usage notes
  • 2 concept directions, 2 revision rounds
  • Source files: AI, EPS, PNG, PDF
Start with Essential Logo
Ongoing
From $120/mo
ongoing design partnership
  • Everything in Full Brand Identity
  • Monthly design requests (social, promo graphics)
  • Priority turnaround
  • Direct WhatsApp line, wherever you are
Start with Design Partner
Why This Matters

Here's When A New Logo Actually Matters.

01

Your logo was made in five minutes on a free tool — and it kind of shows.

02

Your business has outgrown the logo you started with.

03

What you deliver is great — your brand just doesn't say that yet.

04

People judge trust in seconds. A weak logo can cost you before you even say hello.

How We Work

How We'll Work Together

Simple, four steps, no surprises along the way.

01

Brief & Discovery

You share your business, your audience, and what you want the logo to say. I ask questions until the brief is clear enough to actually design from.

Deliverables
  • Project brief
  • Reference moodboard
  • Timeline & scope confirmed
02

Concepts & Sketches

I develop 2–3 distinct logo directions based on the brief — each with its own reasoning, not just random variations of the same idea.

Deliverables
  • 2–3 logo concepts
  • Rationale for each direction
  • First revision round
03

Refinement

We narrow down to one direction and refine it — spacing, weight, color, and how it holds up at small sizes and on different backgrounds.

Deliverables
  • Refined final logo
  • Color & black/white versions
  • Application preview mockups
04

Delivery & Handoff

Once approved, you get every file format you'll actually need — organized and ready to use, with no guessing which file goes where.

Deliverables
  • AI, EPS, PNG & PDF files
  • Basic usage guide
  • Source files
Good Fit?

Is This A Good Fit?

This is a fit if:

  • You need a professional logo or identity, not just a quick sketch
  • You're a business ready to invest in how you look, wherever you're based
  • You want a designer who asks questions instead of guessing
  • You're comfortable with an advance-payment, project-based process

This is not a fit if:

  • You're looking for a $5 logo with unlimited free changes
  • You need a full agency team rather than one dedicated designer
  • You're not ready to pay an advance before work begins
Founder of Kroma Vance
Why Kroma Vance

Hi, I'm Usama — Nice To Meet You.

I've been designing logos and brand identities for 7 years now, and I still enjoy the moment a client sees their new logo for the first time. Kroma Vance is just me — no big team, no account managers passing your project around — which means you get my full attention from the first message to the final file.

I keep things simple: you tell me about your business, I ask a few honest questions, and we figure out a brand that actually fits. If you're easy to talk to, I'm easy to work with.

FAQ

Frequently Asked Questions

Pricing depends on scope — a standalone logo costs less than a full identity package with brand guidelines. Send your brief and you'll get a fixed price before any work starts.

Payment is advance-based, similar to Fiverr — a portion is paid upfront to begin the work, with the balance due before final files are released. Full terms are listed below.

A standalone logo typically takes 5–7 business days. Full brand identity packages usually take 2–3 weeks, depending on revisions and how quickly feedback comes back.

Yes — Kroma Vance works with ambitious brands and founders worldwide. Communication and file delivery happen remotely, wherever you are.

You'll receive your final logo in AI, EPS, PNG, and PDF formats, along with color and black-and-white versions and a basic usage guide.

What To Expect

Built For Founders Who Operate Globally.

D
Direct AccessHow every project starts

You brief me and I design — no account managers, no middlemen passing your project around.

P
Fixed, Upfront PricingNo surprise invoices

You get a clear price before work starts, based on your actual scope — not a vague estimate.

F
Files You Can UseNo hunting for the right format

Every project ends with organized, ready-to-use files — not a single flat PNG and a headache.

Every Project Gets The Same Five-Star Effort

No shortcuts, no filler concepts, no ghosting after payment. Every project gets treated like it's going in the portfolio — because it usually does.

Client Reviews

Real Reviews, As They Come In

This space fills up with real feedback as it comes in — nothing here is made up. Be one of the first to leave yours.

Worked With Kroma Vance?

Leave an honest rating and a few words — it goes straight to Usama and helps future clients decide.

Submitted reviews are moderated before appearing on the site above.

Payment & Policy

Payment & Terms

Work starts once a deposit's in — the same setup most freelance platforms like Fiverr use.

Payment Details

50% advance to begin work, 50% before final files are released. Custom terms available for larger projects.
Bank Transfer — Meezan Bank Account Title: USAMA RAMZAN
Account No: 12340104842028
IBAN: PK23MEZN0012340104842028
Branch: Pindi Gheb
JazzCash +92 324 9846025 (Usama Ramzan)

Terms & Conditions

A plain-language summary of how projects run.

A non-refundable advance payment is required before design work begins.

Final and source files are released only after full payment is received.

Revisions are included as agreed in the project brief; extra revisions beyond scope may incur additional cost.

Full ownership and usage rights of the final logo transfer to the client upon full payment.

Project timelines depend on timely client feedback; delayed responses may extend delivery dates.

Cancellations after work has started are non-refundable for work already completed.

Start A Project

Let's Talk About Your Brand.

Tell me a bit about your project and I'll get back to you within a business day, wherever you're writing from.

Submitted straight to Kroma Vance via Netlify Forms — no redirect apps, no extra steps. Prefer email or WhatsApp? Use the direct links on the left.

Inquiry Received

Thanks — we'll get back to you within one business day.